Prince
Matchabelli Abano Bath Oil
$0.00
Prince
Matchabelli Abano Bath Oil
This
is the 5/8 FL. OZ. Traveler size of Prince
Matchabelli Abano Perfumed Bath Oil. Discontinued
by Prince Matchabelli who introduced it in
1931 with the slogan "Abandon Your Cares
to Abano", . Its fragrance notes are
oakmoss, orange, patchouli, lavender, herbs
and grasses.. ID=Miniper32
Matchabelli
(known for his crown shaped bottles) put on
the market a bath oil, very strong, called
Abano. It was advertised quite a lot in Vogue
(also the French Vogue). The next year, 1936,
Matchabelli put on the market the perfume
Abano and it was advertised again a lot. They
insisted that the perfume was put on the market
to offer the fragrance version of the strong
and dark bath oil. It was said also that Abano
the perfume was a fresh version of the oil
(you needed only 2 drops in your bath to get
perfumed all around) "delicate but strong,
seducing but light". The advertising
in Europe had a strong purpose: the big international
Exhibition held in 1937.
In 1937 Vogue Paris an article dedicated to
new perfumes said: "what Americans usually
call foundation perfume is an oil exaggeratedly
perfumed and only few drops mixed in the bath
water are enough to form a fragranced base
that will not leave you the entire day."
ID=DP200
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